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Portfolio

 

We build brands that stand the test of time…and then we get them noticed.

4M Building Solutions

When we first met with 4M Building Solutions, they were known as Mitch Murch Maintenance Management Systems (MMMM). Despite decades of world-class service as a major player in the janitorial industry, there was confusion in the market about their brand identity. They needed a solution that would reflect both their long tradition and their forward-thinking attitude.

We personified their swiftness, precision and care with 4M. Now a company that works together as a unified, well-oiled machine has a brand that does the same.

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  • Tagline
  • Logo
  • Corporate Identity
  • Sales Collateral
  • Direct Mail
  • Website
  • eMail Marketing
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KWK Architects

When a team of partners who are both well known and well respected in the educational architecture industry formed a new firm, we had the perfect foundation upon which to build their brand. KWK puts functionality over form, and their brand needed to similarly frame KWK’s expertise.

The idea of well-respected people designing great buildings inspired their brand: Higher Education by Design. 

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  • Tagline
  • Logo
  • Corporate Identity
  • Sales Collateral
  • Trade Show
  • Website
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RD Laboratories

RD Laboratories is a 40-year-old pharmaceutical testing facility that emphasizes quality over quantity. So we imagined a smart, streamlined brand that illustrates their singular focus on providing the most accurate results, period.

We took a tastefully understated approach to their brand identity. RD Laboratories built their business on the belief that the results speak for themselves, and now their brand does the same. 

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  • Tagline
  • Logo
  • Corporate Identity
  • Sales Collateral
  • Website
  • SEO-PPC
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Ritz SM

Within three years, 80% of former pro football players are broke, but Kyle Ritz has a background in finance and a fresh approach to sports management. Unlike most agents who are also attorneys, Kyle’s focus is positioning his clients for financial success years after they hang up the cleats.

With this in mind, the Ritz SM brand combines the excitement-filled aesthetic of sports culture with a no-nonsense message reflecting an even-keeled strategy. 

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  • Company Naming
  • Tagline
  • Logo
  • Corporate Identity
  • Sales Collateral
  • Website
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SmartCare

We were challenged to create a high-tech, yet senior-care-focused brand for SmartCare, a start-up with a big, exciting idea. But how do you illustrate compassionate senior care through automated software?

We set the tone with an invitingly high tech brand, then we literally drew a picture of their idea with fun and compelling illustrations. The result was Smart Care, a tech brand that brings loved ones together.  

  • Logo
  • Corporate Identity
  • Sales Collateral
  • eMail Marketing
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MICDS

MICDS is widely respected institution with a rich history and well-prepared graduates. Their print publications are popular with both students and alumni, but were not accessible at all digitally.

With the enhanced user experience, opportunities for more dynamic content, and design that fits a wide range of screens, we created an e-publication that enhanced and increased their user experience possibilities. 

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๐—›๐—ถ๐—ด๐—ต ๐—™๐—ถ๐˜ƒ๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐Ÿฑ๐—•๐—ฌ๐—™๐—œ๐—ฉ๐—˜ ๐Ÿซธ๐Ÿผ ๐Ÿซท๐Ÿผ ๐Ÿฆ‡๐Ÿ–๏ธ๐Ÿฆธโ€โ™‚๏ธ When Batman and Superman team up, planets align and deadlines feel doable. Warning: attempting this may trigger spontaneous heroics. #HighFives #5BYFIVE #Batman #Superman
๐—” ๐˜๐—ฒ๐—ฎ๐—บ ๐˜๐—ต๐—ฎ๐˜ ๐˜„๐—ฒ๐—ฒ๐—ฑ๐˜€ ๐˜๐—ผ๐—ด๐—ฒ๐˜๐—ต๐—ฒ๐—ฟ, ๐—น๐—ฒ๐—ฎ๐—ฑ๐˜€ ๐˜๐—ผ๐—ด๐—ฒ๐˜๐—ต๐—ฒ๐—ฟ. โœจ๐ŸŒฑ We took a break from brainstorming to help one of STLโ€™s icons (and one of 5BFโ€™s clients) @gatewayarchpark. Grateful for…
๐—›๐—ถ๐—ด๐—ต ๐—™๐—ถ๐˜ƒ๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐Ÿฑ๐—•๐—ฌ๐—™๐—œ๐—ฉ๐—˜ ๐Ÿซธ๐Ÿผ ๐Ÿซท๐Ÿผ Life goal unlocked. High-fiving an otter. You guys. ๐Ÿฆฆโœ‹โœจ #5BYFIVE #HighFives
๐—ช๐—ฒ๐—น๐—น-๐—ฒ๐—ป๐—ด๐—ถ๐—ป๐—ฒ๐—ฒ๐—ฟ๐—ฒ๐—ฑ ๐—ฝ๐—ฟ๐—ผ๐—ฑ๐˜‚๐—ฐ๐˜๐˜€ ๐—ฑ๐—ฒ๐˜€๐—ฒ๐—ฟ๐˜ƒ๐—ฒ ๐—ฑ๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐˜๐—ต๐—ฎ๐˜โ€™๐˜€ ๐—ท๐˜‚๐˜€๐˜ ๐—ฎ๐˜€ ๐—ฑ๐—ถ๐—ฎ๐—น๐—ฒ๐—ฑ-๐—ถ๐—ป. ๐Ÿง โœจ For C.A.P.S. Inc., we re-imagined their…
Because during National Candy Month, even our logo has a sweet tooth. #NationalCandyMonth #SweetBranding #5BYFIVE #MonthlyObservances
๐—›๐—ถ๐—ด๐—ต ๐—™๐—ถ๐˜ƒ๐—ฒ๐˜€ ๐˜„๐—ถ๐˜๐—ต ๐Ÿฑ๐—•๐—ฌ๐—™๐—œ๐—ฉ๐—˜ ๐Ÿซธ๐Ÿผ ๐Ÿซท๐Ÿผ Kimmy in an unbreakable highโ€‘five loop is the energy weโ€™re taking into every moment this weekend. Repeat as needed. ๐Ÿ™Œ๐Ÿ˜‚๐Ÿ” #5BYFIVE #HighFives #KimmySchmidt

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Broadcasting 5BYFIVE

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May 23, 2025

Patience: The Hidden Ingredient in Brand-Building

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