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Welcome to the 5BYFIVE blog! This is where you can lift the hood and see how it all works.

May 23, 2025

Vijoy Rao

Patience: The Hidden Ingredient in Brand-Building | 5BYFIVE Creative

When people think of branding, they often focus on the visible elements: the logo, color palette, and tagline. Yet there’s a quality that quietly underpins every truly successful brand: patience. In a world obsessed with…Read on »

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May 2, 2025

Vijoy Rao

Middle School Mixers & Marketing: Embracing the Awkward to Stand Out | 5BYFIVE Creative

Ah middle school dances. The sweaty palms, the music, the slowly rotating disco ball that just seemed to taunt you, and the overwhelming sense that everyone was staring at you.  Those events had an aura of collective…Read on »

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April 24, 2025

Mike Lohrman

Optimize Images for a Fast, SEO-Friendly Website | 5BYFIVE Creative

Details are the Difference Managing images on a website might seem like a small detail, but those details are what make or break your user experience, SEO performance, and brand consistency.  At 5BYFIVE Creative, we believe…Read on »

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February 27, 2025

Nicholas Smith

Cleansing the Creative Palette: Why Breaking Routine Sparks Better Ideas | 5BYFIVE Creative

Creativity is like a muscle—it thrives on challenge, movement, and sometimes, a little disruption. In the world of design and branding, it’s easy to get comfortable, to rely on familiar styles, trusted formulas, and…Read on »

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February 11, 2025

Vijoy Rao

Super Bowl Ads 2025: The Good, The Bad & The WTFs? | 5BYFIVE Creative

A Blitz of Insight on This Year’s Ads Super Bowl Monday—it’s practically a holiday for creative ad people like us. While most of the country is recovering from wings and questionable couch-coaching, we’re…Read on »

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๐—›๐—ผ๐˜ ๐˜๐—ฎ๐—ธ๐—ฒ: ๐˜†๐—ผ๐˜‚ ๐—บ๐—ฎ๐˜† ๐—ป๐—ผ๐˜ ๐—ฎ๐—ฐ๐˜๐˜‚๐—ฎ๐—น๐—น๐˜† ๐—ป๐—ฒ๐—ฒ๐—ฑ ๐—ฎ ๐—ฏ๐—ฟ๐—ฎ๐—ป๐—ฑ ๐—ป๐—ฒ๐˜„ ๐˜„๐—ฒ๐—ฏ๐˜€๐—ถ๐˜๐—ฒ. You might just need a clearer story, less friction, or a stronger foundation. ๐Ÿ‘€ Before…
๐—›๐—ฎ๐—ฝ๐—ฝ๐˜† ๐—•๐—ถ๐—ฟ๐˜๐—ต๐—ฑ๐—ฎ๐˜†, ๐—๐˜‚๐˜€๐˜๐—ถ๐—ป! ๐ŸŽ‰ The one who makes everything cleaner, sharper, and somehow more human, without ever making a big deal about it. Weโ€™re lucky to have your constant โ€œthereโ€™s a better wayโ€ energy every day. #STL #5BYFIVE #AgencyLife #HappyBirthday
๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐— ๐—ฎ๐—ฑ๐—ป๐—ฒ๐˜€๐˜€ ๐Ÿค ๐—–๐—ฟ๐—ฒ๐—ฎ๐˜๐—ถ๐˜ƒ๐—ฒ ๐—ช๐—ผ๐—ฟ๐—ธ You prep like crazyโ€ฆ then trust the moment. Weโ€™re cheering loud for the SLU Billikens (@saintlouismbb)and repping STL with every bracket-breaker. ๐Ÿ’™๐Ÿ€ Whoโ€™s got SLU…
๐Ÿ• ๐Ÿฏ/๐Ÿญ๐Ÿฐ = ๐—ฃ๐—ถ ๐——๐—ฎ๐˜† ๐Ÿค ๐—ฆ๐—ง๐—Ÿ ๐——๐—ฎ๐˜† (๐Ÿฏ๐Ÿญ๐Ÿฐ) โšœ๏ธ So we asked the only important question: whatโ€™s your go-to St. Louis pizza spot? Drop your favorite in the comments and argue nicely. Or donโ€™t. ๐Ÿ˜„๐Ÿ‘‡ #314Day #PiDay #StLouis…
๐Ÿ‘€ ๐Ÿฑ๐—•๐—™ ๐—Ÿ๐—ผ๐—ฐ๐—ฎ๐—น ๐—•๐—ถ๐˜‡ ๐—ฆ๐—ฝ๐—ผ๐˜๐—น๐—ถ๐—ด๐—ต๐˜ ๐Ÿช“๐Ÿ—ก๏ธ If your idea of a perfect STL outing is โ€œmake something with your hands and leave with a story,โ€ put @craftcentralstl on your list. ๐Ÿ”จโœจ Theyโ€™re teaching old-school maker…
๐—›๐—ฎ๐—ฝ๐—ฝ๐˜† ๐—•๐—ถ๐—ฟ๐˜๐—ต๐—ฑ๐—ฎ๐˜†, ๐—ก๐—ถ๐—ฐ๐—ธ. ๐ŸŽ‰ Our Creative Director, music and motorcycle guy, and owner of what might be the cleanest desk in the history of desks. Also, $5 says his sweater collection is better than yours. ๐Ÿ๏ธ๐ŸŽถ๐Ÿงถ Thanks…

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