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Welcome to the 5BYFIVE blog! This is where you can lift the hood and see how it all works.

July 8, 2025

Vijoy Rao

Drop the Mic: 5 Marketing Lessons from Eminemโ€™s 8 Mile Rap Battle | 5BYFIVE Creative

When you think of marketing strategy, you probably don’t envision Eminem delivering a blistering rap in a dingy Detroit venue. But I was talking with a friend the other day about the very NSFW final rap battle scene from 8…Read on »

June 2, 2025

Vijoy Rao

5 Lessons From My Favorite Time of the Sports Year | 5BYFIVE Creative

I admit I’m not a huge sports guy, but we’re in that time of year where the NHL playoffs and the NBA playoffs are going at the same time and these fast-paced, action-packed sports are always super fun to watch. Yes, we…Read on »

May 23, 2025

Vijoy Rao

Patience: The Hidden Ingredient in Brand-Building | 5BYFIVE Creative

When people think of branding, they often focus on the visible elements: the logo, color palette, and tagline. Yet there’s a quality that quietly underpins every truly successful brand: patience. In a world obsessed with…Read on »

May 2, 2025

Vijoy Rao

Middle School Mixers & Marketing: Embracing the Awkward to Stand Out | 5BYFIVE Creative

Ah middle school dances. The sweaty palms, the music, the slowly rotating disco ball that just seemed to taunt you, and the overwhelming sense that everyone was staring at you.  Those events had an aura of collective…Read on »

April 24, 2025

Mike Lohrman

Optimize Images for a Fast, SEO-Friendly Website | 5BYFIVE Creative

Details are the Difference Managing images on a website might seem like a small detail, but those details are what make or break your user experience, SEO performance, and brand consistency.  At 5BYFIVE Creative, we believe…Read on »

 
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๐—ช๐—ฒ ๐—บ๐—ฎ๐—ฑ๐—ฒ ๐˜๐—ต๐—ฒ๐˜€๐—ฒ ๐—ฝ๐—ผ๐˜€๐˜๐—ฒ๐—ฟ๐˜€ ๐˜๐—ผ ๐—ฐ๐—ฒ๐—น๐—ฒ๐—ฏ๐—ฟ๐—ฎ๐˜๐—ฒ ๐—ฆ๐˜. ๐—Ÿ๐—ผ๐˜‚๐—ถ๐˜€. Well, it turns out we werenโ€™t the only ones who wanted these on a wall. Some of you started asking where you could get one.…
Some creative work starts with a plan. The best kind starts with a question big enough to make everyone sit up a little straighter. ๐Ÿš€ Our latest blog looks at Artemis II and what it can teach us about pushing boundaries, trusting the team, exploring new territory, and…
๐——๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜ ๐—ด๐—ฒ๐—ป๐—ฒ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€. ๐——๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜ ๐—ฐ๐—ผ๐—ฝ๐˜† ๐—ถ๐—ป๐˜€๐˜๐—ถ๐—ป๐—ฐ๐˜๐˜€. Millennial PR Team: A full brand narrative with emotional resonance, functional benefits, and a tasteful…
Part of our ๐—–๐—ฟ๐˜†๐˜€๐˜๐—ฎ๐—น ๐—–๐—น๐—ฒ๐—ฎ๐—ฟ ๐—ณ๐—ผ๐—ฟ ๐—ซ๐—ฉ ๐—ฌ๐—ฒ๐—ฎ๐—ฟ๐˜€ poster series, my @TowerGrovePark poster is a tribute to a place that means a lot to me. I lived in Tower Grove for a few years, and the Piper Palm House was where I got…
๐Ÿง  ๐Ÿฑ๐—•๐—™ ๐— ๐—ผ๐—ป๐˜๐—ต๐—น๐˜† ๐— ๐—ฎ๐—ฟ๐—ธ๐—ฒ๐˜๐—ถ๐—ป๐—ด ๐—ง๐—ถ๐—ฝ ๐Ÿง A nice testimonial says people liked you. A strong testimonial proves you worked. โ€œLoved working with themโ€ is sweet. โ€œSaved us 10 hours a week and doubled inquiriesโ€ is…
Part of our ๐—–๐—ฟ๐˜†๐˜€๐˜๐—ฎ๐—น ๐—–๐—น๐—ฒ๐—ฎ๐—ฟ ๐—ณ๐—ผ๐—ฟ ๐—ซ๐—ฉ ๐—ฌ๐—ฒ๐—ฎ๐—ฟ๐˜€ poster series, @momcallsmelee portrays her vision of the iconic Gateway Arch. "I'm inspired by Japanese Kawaii culture. Kawaii roughly translates to 'loveable', 'cute', or…

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